Thursday, July 14, 2011
Blog Philosophy and that kinda thing
I'm bringing this up from the comment trail, because it's a sizable piece of writing and, after all, why not?
This is about the use of a blog, for a writer:
Once you HAVE readers you can remind them about your new books. You can make the reading more fun. You can lay down content that doesn't fit into the books but you're still in love with.
You can do the whole self-expression thing about how you feel, which is liberating and useful to other writers who are going through the same trials and a great relief to your family who don't have to listen to you whinge and I suspect everybody reading the blog skips this part anyhow.
But I don't see a blog as a way to garner new readers.
I may be alone in this.
And I am not what you might call a promotion maven.
So you should not necessarily listen to me.
All that said,
I love blogging.
What it is . . .
We depend upon the immense generosity of the internet. Our research on-line depends on information posted by thousands of people who work without any expectation of return.
When we blog, it's payback.
If you're going to blog anyway, my advice would be to pick a theme you're passionate about and make your blog a creature of your love.
It's nice if you're interested in some topic vaguely related to the kind of books you write. You could get synchronicity. It might be that folks who come to read your postings on pirates or the labor movement in 1930 will pick up your 1760 pirate book or your labor-leader love story.
If your bliss is knitting or raising koi, I think you gotta blog about that for its own sake.
Life is too short to spend your time promoting.
Write about something important.
If you make your blog an advertisement for your books, nobody's going to come anyway.